|My twice a day STAIR|
Friday, March 30, 2012
FUN - Changing our behavior
Stairs are one of those things that a lot of people don’t really care about. They’re just the method of going from one level to the next; most people avoid them at all cost, and escalators have become the better option. The stairs don’t seem to be worth the extra work.
However in the field of architecture, stairs are one of the most difficult things to draw, detail and construct. But what if we could change the way people feel about stairs and make this activity fun?
Well, this is exactly what the company “The Fun Theory” did! They installed giant piano keys on the subway stairs, surprisingly “66% more people chose stairs over escalators”, how great is that! See video below. “The Fun Theory” does a great job looking for daily use things that by having fun can change our behavior. This awesome stairs installation should be required in all subway stairs.
Every time I have the chance I use the stairs, not only because sometimes is the only workout I can get into my day, and escalators are more hustle since they’re always packed with people. For some strange reason I like to count the steps while going up and down the stair.